Why AI Adoption Surveys Don’t Reflect Reality in Financial Services
March 31, 2026A closer look at what surveys actually measure - and why adoption, usage, and impact are often conflated
In March 2025, we uncovered over 170 new developments in the use of Artificial Intelligence and Data Analytics across the financial services sector. These insights span activity within banks, asset managers, fintechs, and leading software vendors — reflecting the pace and diversity of innovation in the industry.
Each month, our research distils the most significant trends for our subscribers. Here’s a glimpse into three standout themes from our latest report.
As AI adoption deepens, financial institutions are taking proactive steps to manage risks and meet regulatory expectations. From bias detection tools and explainability frameworks to new governance codes and secure AI platforms, we’re seeing a strong emphasis on responsible and transparent AI. Notable initiatives this month include:
AI is reshaping trading strategies across FX, commodities, and decentralised finance. Emerging tools offer pattern recognition, sentiment analysis, and smarter analytics — often outperforming traditional approaches. Highlights include:
Advisory firms and wealth platforms are adopting AI to personalise advice, streamline tax planning, and automate portfolio workflows. This month’s examples include:
These themes are just a sample of what’s happening across the landscape. Our full report includes detailed breakdowns by institution and vendor, with over 170 discrete insights from the past month alone.
The full report is available to subscribers here: https://distinctiveinsights.ai/product/whats-new-report-march-2025/
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A closer look at what surveys actually measure - and why adoption, usage, and impact are often conflated